In 2019 I would like to introduce classes to Norwich Creative Market. On February 3rd I am going to run a special Craft and well being event with a focus on self care during the dreary winter months. Alongside the normal stalls there will be some local clubs doing demonstrations, well being organisations raising awareness and I am hoping for 10 different types of craft tuition.
Things to bear in mind...
- Classes will be booked and paid for in advance.
- You will take payments directly via a paypal button - I will support you in set up. If I take everyone's fee's for the year I will hit VAT turnover threshold and that makes things stupidly expensive for you for the future,
- You need to provide everything the student needs to complete a project, including printed instructions if the item will not be fully complete in the session.
- Your insurance needs to cover you for doing tuition. Please get quotes before applying.
- I will ask to see your insurance before your event goes live for booking.
- Priority will be given to repeat stall holders who have a good track record of keeping in touch and sharing on social media (no matter the size of their following)
- A £100 non refundable deposit will be paid by the tutor at the time of confirmation. Scroll down for further information about costs.
- The venue will not allow activities that may damage the fabric of the building.
- No naked flames or activities which should be done with respirators, such as resin work.
What does the Creative Market provide?
- Space, tables, chairs.
- Administration of your bookings.
- Advertising of your class.
- A 4ft stall space alongside your tuition area.
What do you need to provide?
- Tools and materials to make a completed item, or that the participant can take away if their item will be unfinished. Scroll down for examples.
- Printed instructions.
- Any protective covers to protect the venue space.
- Full details of anything the participant needs to bring, such as an apron.
To make this profitable you should aim to...
- Have 8-12 people per session or have less participants in a higher value session.
- Run 4 sessions in a day or have longer, higher value sessions.
- Provide an extension kit or a selection of them to choose from. If people take away one thing they will hopefully want to carry on their new hobby at home.
-Offer extension tuition. This could be at your own independent venue or at a future market.
Costs and pricing
The £100 non refundable deposit is payable before your class goes live. This is to cover administration costs and to show that you are invested in the endeavour and unlikely to cancel. If you cancel or unable to fulfil your commitment for any reason then this has a significant impact on the reputation of the market as a whole and, in turn, people's confidence in the other small businesses involved. It also costs a lot more time to ring round and cancel all your bookings than it does for them to go ahead.
The total cost of your booking will be £100 or 25%, whichever is greater.
Example 1: The right way
You see 30 people in a day, 10 per session for three 90 minute sessions. You are making a variety of crochet squares for a blanket.
You charge £20 per session with a total income of £600 for the day.
25% is paid to the market. This would be £150 but you've paid £100 already so there is £50 to pay 7 days before or once your sessions are fully booked, whichever is sooner.
You have to pay about 5% £30 in fees to paypal. Your additional insurance was £70.
You have to buy the wool and crochet hooks for 30 people and print 30 sets of instructions. Let's say this costs £150.
You have £200 of profit, plus any sales of ready made items or kits.
Example 2: - The wrong way
You see 15 people in a day, 5 per three 1 hour sessions. You are making a set of 10 polymer clay beads and providing instructions for baking at home.
You charge £10 per session with a total income of £150. Your £100 deposit is retained by the market.
Your clay and 15 sets of tools cost £100.
You loose about 5% in paypal fees £7.50. Your insurance costs £70. You make a loss of £177.50 on your tuition.
You may sell 15 extension kits at £15 each, each costing £10 to put together. This £75 brings your losses down to £102.50
How to book
For the first event, February 3rd 2019, please send an email to register your interest and outline what you hope to do. I will then put together a more formal form and send it over. I would like to start advertising your classes at the December 9th market so time is of the essence!